Six reasons why your business should switch to SIP Trunking
Fundamental to any business is the need to be flexible, proactive, and progressive as needs and circumstances change. A modern form of telephony making this dynamic management model more straightforward is SIP Trunking. A form of Voice over Internet Protocol (VoIP) technology, SIP allows users to send and receive telephone calls via an Internet Service Provider (ISP), instead of a traditional telephone line.
Significantly, this means a significant reduction on the substantial cost of mobile and remote calls – but there are many more reasons why your business should consider switching to this service:
Reduce overall expenditure
Lowering costs by an average of 40%– regardless of whether you make more calls – SIP Trunking is simply cheaper than traditional line rental and call costs. Centralizing your communications, the need for multiple phone lines and line rentals is no longer required. Consolidating the cost of all outgoing telephone calls – including those made internationally – billing and reporting on this aspect of your business becomes more balanced, reliable, and manageable.
Make use of a flexible and scalable service
Depending on the direction of your business, the versatility of SIP Trunking allows for the instantaneous expansion or streamlining of the service. For instance, when your business moves or grows, the telephone numbers your bank of existing clients hold for you do not need to be changed – and new numbers can be created as and when you require. Extremely useful for businesses that operate in multiple locations, you will not be bound to any single dialing code.
Simple on-site management
The savings your business will benefit from by operating with a cheaper, more flexible system, are not the only benefits of SIP Trunks. On a day-to-day basis, you and your IT team will have full control over the administration and management of your software. Particularly useful for businesses who anticipate prolonged periods of productivity, you can effortlessly adapt your communications infrastructure to accommodate the increased demand for service. This means that increased call volume related to new product or service launches, marketing and advertising campaigns, or any seasonally-impacted sales will be managed smoothly, and securely.
Keep your existing hardware
Switching to SIP Trunking does not require you to replace your current network of computers, nor does it require you to ditch the existing PBX (Private Branch Exchange) switchboard system. Switching to a VoIP (Voice over Internet Protocol) service, for instance, would mean supplying your staff with replacement, compatible handsets. Avoiding what could potentially be an expensive upgrade, especially for businesses with a large number of staff, SIP Trunks allow you to keep all your existing equipment. Even employees who work remotely or are often out of the office can be easily integrated into your network, via their mobile device. Switching to this communications service brings all the benefits of using internet-based calls, without disturbing your existing, reliable hardware.
Stay connected to a global audience
Significantly, BT recently announced that in just 7 years, their ISDN (Integrated Services Digital Network) and PSTN (Public Switched Telephone Network) networks will be terminated. With the switch from analogue to digital telephony therefore inevitable for everybody, it just makes sense to be prepared. Before long, clients and customers, both at home and based internationally, will have to be contacted using some form of IP. As we’ve already learned, SIP Trunking allows international dialing codes to be created, and global customers to be contacted at a significantly reduced cost. With the technology already here, and its integration already inevitable for everyone, why not make the switch now and tap into new markets by enquiring about SIP Trunks?
Give your employees the tools they need to grow
Switching your telephony service to SIP Trunking could have an instantaneous, noticeable impact upon your staff. Empowering them with increased functionality and access to customer information, via integration with your own CMS (Contact Management System), your valued employees will have the tools they require to enhance the experience of your customers. With management also able to access a variety of reports from both incoming and outgoing telephone calls, these data can be used in your own staff development, market research, and performance monitoring.
A wealth of bonuses are available to businesspeople focused on growth and development. The opportunities of SIP Trunks to enhance a business are already readily available – and of course, will soon be mandatory to those who haven’t made the switch. The adaptability and flexibility of the technology, particularly as business needs inevitably change, are substantial. On a day-to-day basis, expenditure, performance monitoring, and both internal and external communications all benefit from veering away from ditching the traditional telephony system and integrating SIP. The best way to find out how the switch will impact your business is to contact us at Planet Telecom, today.
Recent 'VOIP' articles

The Future is VoIP – and That’s Right Now
Planet Telecom has been at the forefront of VoIP technology for many years – and with BT starting to move homes and businesses to digital communications, there’s never been a better time to start taking advantage of what we have to offer. It’s time to make the switch. By 2027, BT will start to switch…

Porting Landline Numbers to VoIP: Why It’s Worth the Effort
Recently, BT announced that it would be extending its deadline for switching off PSTN, the traditional telephony network we’ve all been using over the past few decades. It’s a pretty big deal – by the end of 2027, we’ll all need to be connected and communicating through VoIP, or internet protocol. Much of the country’s…

The PSTN to digital switchover is delayed until January 2027
The move from traditional phone lines (PSTN) to digital technology, originally planned to be finished by the end of 2025, has now been extended by over twelve months, with the new deadline set for January 31, 2027. This decision by BT Group is meant to give the telecommunications industry extra time to tackle the challenges…